Pricing

Come for the context. Stay for the content.

Marcora unifies your business context into a team-shared source of truth, then works alongside you to ship content that matters.

Start free. Scale when your team does.

The context layer is free for one person, forever. Paid plans add your team, then more seats and Studio Credits, then the trust layer. Need more volume? Add Studio Credits to any paid plan, below.

Free

The context layer, for you. Free forever.

$0/ mo
free forever
1 userincluded
100 Studio Credits, once
Sign up free

Permanent, not a trial.

Included in the free plan
Connect

Your team on one source of truth.

$39/ mo
billed monthly, per workspace
up to 5 usersincluded
100 Studio Credits/mo
Everything in Free, plus
  • Shared Brand Foundation and Team Reference Library. Your positioning, voice, personas, and sources, in one place for the whole team.
  • Shared context for your whole team. Everyone reads from, and creates from, the same source of truth.
  • 10 active projects.
  • 3 context collections to segment specialized material.
  • Share pages without the Marcora mark, plus view tracking.
Compass

Twice the seats, 5x the credits.

$99/ mo
billed monthly, per workspace
up to 10 usersincluded
500 Studio Credits/mo
Everything in Connect, plus
  • 25 active projects with privacy controls.
  • Unlimited context collections with privacy controls.

No credit card required on any plan. Paid plans start with a 7 day trial.

Managing 3+ teams? Talk to us about organization pricing.

Need more volume?

Add Studio Credits to any paid plan.

Studio Credits power the Marcora Agent's answers and content, fresh web imports, and grounding scans. Every paid plan includes a monthly allowance, and you can add a Studio Credit subscription from inside your workspace whenever the work calls for it. Reading your context is always free.

+1,000credits / mo$125 / mo
+2,500credits / mo$275 / mo12% less per credit
Best value+5,000credits / mo$500 / mo20% less per credit
Managed in your workspace. Start your trial, then add or change your Studio Credit subscription from billing settings, anytime. Stack more than one if you need more volume.
Subscription credits roll over. Your plan’s monthly credits reset each month, and we always spend those first. Unused Studio Credit subscription credits carry into the next month, up to 1x your subscription amount.
Reading is free. Reading your context never consumes credits, on any plan.

What uses credits

A feel for the meter, not a number to count.

Studio Credits track the work Marcora does for you. The Marcora Agent's answers and new content, fresh context pulled in from the web, and grounding scans are what draw them down, while reading the context you already have stays free. Here is the rough shape of it.

1 credit

A web retrieval

Marcora pulls a competitor’s page or a source off the web and files it into your context.

A few credits

A fresh piece of content

Spin up a brand-new draft from your context. Starts around a handful of credits.

More

A Multi-model document

Any document, generated Multi-model: two drafts and a synthesis. The deepest work Marcora does.

Free

Reading your context

Your team and your tools reading the context you already have. Always free, on every plan.

Real usage varies, so we never promise a piece count. Most teams settle into a rhythm well inside their plan, and adding more credits is always one click away if they do not.

What happens at signup

You don’t start from zero.

Give Marcora your website when you sign up. In a few minutes it reads your top pages and stands up a working foundation, ready on every plan and yours to edit anytime.

01

Brand foundation, drafted for you

Company overview, brand voice, writing style, and real writing examples that become the basis for everything Marcora generates later.

02

Targeting dimensions, mapped

Your product offerings, your ICP’s user roles, and the industries you sell into, all drafted from your site and yours to refine.

03

Scored for relevance

Every context item is scored against your targeting dimensions, so the most relevant material surfaces when content gets made.

More than a first draft

Great context gets you a great first draft. Marcora gets you the finished piece.

Work side by side with the agent in Marcora’s editor: rewrite a line, ask for a different angle, tighten the close, all in one place and all still grounded in your company’s context. The last mile of great content is the iteration, and that is exactly what Marcora is built for.

Contributor licenses

Bring in outside collaborators, scoped to one project.

A contributor is not a full user. They live inside a single project: they can view it, comment, and make edits, but they cannot create new content and cannot see the rest of your workspace.

Built for the contractors, freelancers, and stakeholders you want in the work, but not inside your whole system.

Included with Command, up to 10 contributors

User

Full workspace access

  • Create, edit, and publish content
  • Work across every project
  • Use the Marcora Agent and chat apps
  • Build and govern shared context

Contributor

Scoped to one project

  • View that project’s content
  • Leave comments
  • Make edits
  • Cannot create new content
  • Cannot see the rest of the workspace

Enterprise

Want to talk before you sign up?

If you are a larger team weighing a rollout, we are glad to start a conversation first: a walkthrough, a demo, and a look at scaling higher with the access your team needs. No script. Just a conversation, on your timeline.

Compare plans

Every plan, side by side

Same context layer everywhere. The ladder is who shares it, how much you can do with it, and how far you can trust it.

Free$0 / moConnect$39 / moCompass$99 / moThe full context platformCommand$249 / mo
Users1Up to 5Up to 10Up to 50
Active projects21025Unlimited
Context collections·3Unlimited with privacy controlsUnlimited with privacy controls
Unlimited context itemsFair use, every plan
Works with Claude, ChatGPT, Cursor, and any AI tool or agent that supports MCP
Brand Foundation and reference libraryDrafted from your website at signup
Shared context for your whole team·
Share pagesUnlimited, anyone can open them from a link
Remove the Marcora markOnly your name and logo on the page
View trackingOpens, unique viewers, and when they happened
200+ integrationsEach person connects their own tools
Chat in Slack, Microsoft Teams, and Buzz (Google Chat soon)Answers and drafts use Studio CreditsTry it 100 credits, once
Context IntelligenceAlways on, never meteredIncluded
Content GroundingScans run on demand and use Studio CreditsIncluded scans use credits
Contributor licensesProject-scoped
Studio Credits included100 one time100 / mo 500 / mo 500 / mo
Add a Studio Credit subscriptionFrom inside your workspace·
Sign up freeStart free trialStart free trialStart free trial

Questions, answered plainly.

The short version: free is the floor, credits meter the work Marcora does for you, and you only reach out if you want to talk before a bigger rollout.

You will see a heads-up as you approach your monthly allowance, so it is never a surprise, and you finish whatever you are mid-way through. To keep going, add a Studio Credit subscription from billing settings. You can remove it later, anytime. We never bill you by surprise.
Every paid plan includes a monthly allowance, and you can add a Studio Credit subscription on top from your workspace billing settings. Reading your context is always free; answers and content from the Marcora Agent, pulling fresh context in from the web, and grounding scans are what draw credits down. Your plan’s monthly credits reset each month and are spent first; unused subscription credits carry over one month, up to 1x your subscription amount.
Connect puts your team on one shared source of truth. Compass doubles the seats to 10 and gives you 5x Connect’s monthly Studio Credits, with 25 active projects and unlimited context collections. Command adds the trust layer: Context Intelligence keeps context current, and Content Grounding checks every claim against your library. Every paid plan also removes the Marcora mark from your share pages and adds view tracking.
On the Free plan, a share page says “Shared by [your name] via Marcora” at the top, with a small “Made with Marcora” badge in the corner (under the document on phones). Both link to marcora.ai. On Connect, Compass, and Command, an admin can switch the mark off, and the page shows “Shared by [your name]” next to your team’s logo.
On Connect, Compass, and Command, each share page shows how many times it was opened, how many unique viewers it had, when it was first and last opened, and recent opens with device type. Bots, link previews, and your own team aren’t counted. Free share pages record views too, so when you upgrade you see each page’s history from the day you published it.
No. Free includes unlimited share pages, and publishing one uses no Studio Credits. Links stay live unless you set an expiry date. You can turn a link off and back on at any time, and deleting the document takes its share page down. Recipients never need a Marcora account to open a share page.
A user works across your whole workspace and counts against your plan’s seats, with full access to the Marcora Agent and chat apps like Slack. A contributor is scoped to a single project: they view, comment, and edit, but cannot create new content or see the rest of your workspace. Contributors are included with Command.
Yes, and it is the permanent floor, not a trial that expires. One person gets Marcora’s context layer, including their own Brand Foundation, plus 100 one-time Studio Credits to try the Marcora Agent. It connects to Claude, ChatGPT, Cursor, or any AI tool or agent that supports MCP through the Marcora connector, and you can connect your own tools from 200+ integrations. Share pages are unlimited and never use credits. Paid plans add seats and monthly credits on top.
You keep it. If you cancel, your team moves to our free plan and everything you’ve created stays exactly where it is. Free-plan limits apply to creating new items, not to opening what you already have. And because reading your context never uses credits, you can still connect Marcora to your AI and pull everything out, even on the free plan. The free plan is permanent, not a trial.

Neither, and you can take everything with you whenever you want.

Add Marcora as a connector in Claude, ChatGPT, or Cursor, and your context is available in all of them. It works over MCP, so any MCP client can reach it. Switch AI tools next year and your context comes with you, because it was never tied to one of them.

And you’re not limited to reading it in place. Everything in Marcora is stored as markdown, so you can simply ask your AI to export it all. It will walk your Brand Foundation, reference library, and documents and write them out as markdown files wherever you want them. No export request, no waiting on us, no proprietary format to unpick.

You can, and plenty of teams start there. A folder, a repo, or an AI project stores your files, and a connected AI can search them. What it doesn’t do is layer them: your company knowledge in every task, a campaign’s material only while you’re on it, and one place to update when something changes.

Marcora picks the right context, not all of it.

  • Everything is chunked and searched by meaning, so your AI gets the passages that matter instead of whole documents it has to wade through.
  • Your Brand Foundation, voice, and writing style travel with every request automatically. You never have to remember to attach them.
  • Relevance isn’t only semantic. Marcora keeps your targeting dimensions (products, roles, verticals, buying stages) and scores every context item against all of them, then weights retrieval by what you’re actually targeting. So the proof point written for one persona wins when you’re writing for that persona.

Your context stays current.

  • Update a fact once, and every connected AI tool reads the new version, on every plan.
  • On Command, Context Intelligence watches for material going stale or starting to contradict itself as you add new work, tells you, and suggests the fix.
  • Also on Command, Content Grounding checks finished content against your context claim by claim and flags anything your library doesn’t support. When a claim is true but missing, it suggests adding it, so the next piece starts stronger.

Marcora scopes what applies, and who sees it.

  • Project context for a launch, so its call notes and briefs apply while you’re on it and nowhere else.
  • Context collections you opt in or out of (from Connect), so you can pull in just your product documentation when that’s the job.
  • On Compass and Command, projects and collections can be private to you or shared with the team. Everyone works from the same shared truth and layers their own context on top.

And if you ever want the folder anyway, you can have it. It’s all markdown, so your AI can write the whole thing out whenever you ask.

Only if you want to. If you are a larger team weighing a rollout, reach out for a demo, a walkthrough, or a conversation about scaling higher with more access. Buying more credits is never a sales call; you add a Studio Credit subscription yourself.

Get started

Start free. Bring your team when you’re ready.

Get your company context in one place in minutes on the free floor, no card required. Add seats and turn on the Marcora Agent whenever the work calls for it.

Start free
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